The self-employed does not exist: an ideological cartography of hegemony conceptual

Authors

  • Raúl Rosales León Universidad Nacional Mayor de San Marcos. Lima, Peru

DOI:

https://doi.org/10.15381/antropologia.v0i7.19933

Keywords:

self-employed, entrepreneur, ideology, society and language

Abstract

Entrepreneurial discourse has legitimized the belief in the workplace that self-employment is the best way to achieve economic success in the process of globalization. From the theory of Cultural Studies will analyze the ideological coordinates that structure the entrepreneur discourse that produce the real effects in the market, the social imaginary and the State of Peru. A State captured by the conceptual hegemony of cultural capitalism.

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Published

2013-01-31

Issue

Section

Articles

How to Cite

The self-employed does not exist: an ideological cartography of hegemony conceptual. (2013). Revista De antropología, 7, 67-83. https://doi.org/10.15381/antropologia.v0i7.19933