Associative business management model for PROACHIRKO , Huanangui Comm unity, Peru

Authors

  • Eduardo Buse Thorne Universidad Nacional Mayor de San Marcos
  • Mario Chong Chong Universidad del Pacífico
  • Juan CarloS Mathews Salazar Universidad del Pacífico

DOI:

https://doi.org/10.15381/idata.v18i2.12091

Keywords:

cherimoya, trust model, PROACHIRKO

Abstract

This research was conducted for Productores Asociados de Chirimoya de Kalidad Óptima (PROACHIRKO); agricultural association created in 2009 with fifty partners, located in the district of Leoncio Prado province of Huaura, Lima Region. They are dedicated to the cultivation and harvesting of cherimoya in different natural conditions. The research aims to develop an action plan based on a proposed model of business management partnership that includes the coordinated participation of public, private and academic sectors together, with an integration based on trust; however, competitiveness should improve and expand its offerings in the global market. Through research PROACHIRKO will be analyzed: their productive, administrative, associative aspects characteristics are identified, among others, to propose a model that will allow them to ensure their permanence in the local market and capitalize on the existing favorable business environment for exports.

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Author Biographies

  • Eduardo Buse Thorne, Universidad Nacional Mayor de San Marcos
    PhD Gestión de Empresas por la UNMSM, docente en la Universidad del Pacífico, gerente general de Quo Vadis Consultores Asociados.
  • Mario Chong Chong, Universidad del Pacífico
    PhD Gestión de Empresas por la UNMSM, corporativo y director de Programas Internacionales en la Universidad del Pacífico.
  • Juan CarloS Mathews Salazar, Universidad del Pacífico
    Licenciado en Economía, Economía y Administración por la Universidad del Pacífico, director Maestría Negocios Globales en la Universidad del Pacífico.

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Published

2015-12-24

Issue

Section

Producción y Gestión

How to Cite

Associative business management model for PROACHIRKO , Huanangui Comm unity, Peru. (2015). Industrial Data, 18(2), 14-19. https://doi.org/10.15381/idata.v18i2.12091