ANALYSIS OF COMPETITIVE STRATEGIES IN INDUSTRIES OF PERU
DOI:
https://doi.org/10.15381/idata.v6i2.6090Keywords:
Scale economy models, Differentiation, Market division.Abstract
This article shows the competitive strategies stated by Michel Porter to keep and/or widen an enterprise within an industrial sector in a free-competence market. Such an analysis focuses on peruvian reality.
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Copyright (c) 2003 Claudio Gonzales M., Luz Espilco B., Elvia Aragón L.
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