Analysis of the advertising discourse of pre-university academies in the Cusco and Ayacucho regions
DOI:
https://doi.org/10.15381/lengsoc.v19i2.22302Keywords:
Pre-university academies, speech, advertisements, social network, discursive strategiesAbstract
For many high school graduates, pre-university academies are the necessary path to take to secure a college vacancy. The purpose of this work is to analyze the discourse that these academies handle through the advertisements they show on the social network Facebook, as well as to make a description of the discursive strategies present in these advertisements.
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Copyright (c) 2020 Ivonne Alessandra Paredes Ramírez
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