Mission statements of issuing companies on asuncion’s stock exchange, Paraguay

Authors

DOI:

https://doi.org/10.15381/quipu.v29i60.20160

Keywords:

Mission statement, stock exchange, content analysis, stakeholders, quality

Abstract

Objective: To know the quality of the mission statements of the companies issuing securities in the Bolsa de Valores y Productos de Asunción Sociedad Anónima (BVPASA) by evaluating the components and their stakeholders. Method: The research was qualitative, obtaining the mission statements directly from the websites of the 30 selected companies. To know the mission statements’ quality, the Pearce and David model was chosen and worked out with content analysis. These authors state that, in order for a mission statement to be of high quality, it must have nine main components. Results: There were two: a) the average of the nine components presented in the mission statements goes up to 37%; and b) the percentage of stakeholders identified in the mission statements was of 24%. Conclusion: The companies’ mission statements do not fit the selected model and do not mention the most important stakeholders; therefore, they lack of quality. 

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Author Biographies

  • Walter Daniel Ovelar Fernández, Universidad Autónoma de Asunción

    Graduated from the School of Economics of the National University of Asuncion (UNA) with a degree in Accounting and Administration. Master in Accounting and Information Systems from the School of Business of the University of Kansas, United States of America. Specialist in Auditing and Management Controls from the Catholic University of Asuncion (UCA). Doctorate in Business Administration from the University of Almeria, Spain.

  • Ricardo Ignacio Riveros Quintana, Universidad Autónoma de Asunción

    Bachelor's Degree in Accounting (Universidad Nacional de Asunción). Master in Business Administration (Pontificia Universidad Católica de Chile). Specialist in Project Development and Management (Escuela de Administración de Negocios - Edan). Independent consultant in the areas of reorganization, finance and marketing. Development of investment projects. Professor at the Universidad Autónoma de Asunción in the area of Marketing. Research work in the area of marketing.

Published

2021-09-01

Issue

Section

Original papers

How to Cite

Ovelar Fernández, W. D., & Riveros Quintana, R. I. (2021). Mission statements of issuing companies on asuncion’s stock exchange, Paraguay. Quipukamayoc, 29(60), 9-18. https://doi.org/10.15381/quipu.v29i60.20160