About the Journal

Published by the Facultad de Ciencias Administrativas of Universidad Nacional Mayor de San Marcos.
Acknowledge by the Fondo Editorial of UNMSM

Current Issue

Vol. 27 No. 53 (2024)
View Vol. 27 No. 53 (2024)
Published: 2024-06-30

Artículos

  • Neuromarketing and behavior in the consumer’s buying decision in online store Asiri Munay, Lima – Peru

    Adela Francisca Valdivia Linares
    3-24
    DOI: https://doi.org/10.15381/gtm.v27i53.27154

  • Planning impact on the productivity of the family farming units of Progreso, Echarati - Cusco

    Alan Isaac Rosell Moscoso
    25-45
    DOI: https://doi.org/10.15381/gtm.v27i53.26630

  • Development of pedagogical leadership through collaborative work in university teaching staff

    Cyntia Victoria Ccahuancama Trujillo
    47-62
    DOI: https://doi.org/10.15381/gtm.v27i53.28379

  • Innovation management in the implementation of the PRONABEC program Beca 18, Metropolitan Lima, 2023

    Daisy Corina Guzmán Centeno
    63-90
    DOI: https://doi.org/10.15381/gtm.v27i53.27506

  • Governance and quality management of production and research centers: Universidad Nacional Mayor de San Marcos

    Elmer Nievez Zanabria Huisa
    91-119
    DOI: https://doi.org/10.15381/gtm.v27i53.28377

  • Service quality as an imperative to achieve loyalty: the case of a private educational institution in Lima, Peru 2022

    Graciela Nancy Callupe Rivera
    121-146
    DOI: https://doi.org/10.15381/gtm.v27i53.27499

  • Service quality and customer satisfaction in a micro enterprise

    Yessica Juana Doza Rojas
    147-175
    DOI: https://doi.org/10.15381/gtm.v27i53.27327

  • Impact of performance management in a Peruvian government institution to improve public investment in educational infrastructure

    César Jarzinhio Calopino Arellano, César Astete Flor
    177-201
    DOI: https://doi.org/10.15381/gtm.v27i53.27169

  • Using OKRs to design a Canvas business model: the case of an Argentinian SME

    Ariel Germán Primo, Elsi Esmeralda Dávila Fiallo
    203-228
    DOI: https://doi.org/10.15381/gtm.v27i53.26247

  • Internal control and administrative management of Agrupamiento de Comunicaciones "José Olaya" - Arequipa, 2020 - 2021

    Julio Hernan Santa Cruz Zavaleta
    229-254
    DOI: https://doi.org/10.15381/gtm.v27i53.26257

  • Corporate social responsibility and attitudes towards environmental care in consumers of Caja Trujillo financial services

    Sergio Felix Tupez Briceño
    255-276
    DOI: https://doi.org/10.15381/gtm.v27i53.28383

  • National gender equality policy and stakeholder management

    Manuel Antonio Límaco Basurto
    277-300
    DOI: https://doi.org/10.15381/gtm.v27i53.28384

Reviews

  • Leaders' commitment in relation to performance orientation and organizational culture in the Peruvian Army, 2023

    Eduardo Gonzalo León Jesús
    301-324
    DOI: https://doi.org/10.15381/gtm.v27i53.28389

  • Project Management Office (PMO) implementation and business management, a systematic review of the last decade

    José Luis Montalvo Mejía
    325-354
    DOI: https://doi.org/10.15381/gtm.v27i53.28390

  • Organizational trends: Agile teams or interdisciplinary teams

    Karina Ruth Burgos Del Rosario
    355-375
    DOI: https://doi.org/10.15381/gtm.v27i53.28391

  • Export development of SMEs through e-marketplaces

    Magaly María Vega Caycho, Mariano Alberto De La Cruz Morales, Claudia del Rosario Salcedo Saavedra
    377-404
    DOI: https://doi.org/10.15381/gtm.v27i53.27172

  • Relevance of business administration management

    Cleto Carlos Roque Casimiro
    405-427
    DOI: https://doi.org/10.15381/gtm.v27i53.28392

  • Teleworking and its relationship with workplace technostress post COVID-19

    Cristian Giancarlo Alvitez Sifuentes
    429-448
    DOI: https://doi.org/10.15381/gtm.v27i53.28393

  • The prevalence of stress in the workplace

    Juan Manuel Calvo Lugo
    449-467
    DOI: https://doi.org/10.15381/gtm.v27i53.28394

  • Organizational climate: A key factor for business success

    Miguel Angel Solano Muñoz
    469-492
    DOI: https://doi.org/10.15381/gtm.v27i53.26880

  • The evolution of quality management and its dimensions: Safety and responsiveness. Theoretical analysis

    Yuliana Geraldine Alvarez Caballero
    493-511
    DOI: https://doi.org/10.15381/gtm.v27i53.28395
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